Dr. Louisa Lee
Head of Global Business and Marketing cum Associate Professor
Lee Shau Kee School of Business and Administration
Hong Kong Metropolitan University

Dr. Louisa Lee holds the position of Associate Professor and Head of Global Business and Marketing at the Lee Shau Kee School of Business and Administration, Hong Kong Metropolitan University. She earned her Ph.D. in Tourism Management from James Cook University, as well as her M.Phil. and undergraduate degrees from the School of Hotel & Tourism Management at The Hong Kong Polytechnic University.

Before joining academia, Louisa gained valuable industry experience working at a business hotel in Hong Kong and at the Pacific Asia Travel Association in Thailand. She also provided consultancy services to Tourism Port Douglas and Daintree in Australia. Louisa is a Certified Hospitality Educator awarded by the American Hotel and Lodging Association Educational Institute.

Louisa’s research interests focus on the areas of cultural heritage management and urban tourism. Her work has been published in reputable journals and has received a competitive research grant from the Hong Kong Research Grants Council. She serves on the editorial board of the Journal of Tourism Futures since May 2018 and is a technical advisor (Tourism) of the Employees Retraining Board in Hong Kong since September 2018.